Highlights
Task:
Assessment Task 3: Individual Assignment
Individual Case study Analysis:
Assessment of the assignment is based on the adequacy and accuracy of the submitted assignment.
For all written work students must ensure that they submit their own original work. Any act of plagiarism will be severely penalised.
Students must:
There should be an overview of the assessment task and expectations of students to successfully complete the task. This is an individual report. It should include the following:
Your work will be assessed in terms of the following criteria:
1. Effectiveness of communication – i.e. readability, legibility, neatness, completeness and presentation
2. Demonstrated understanding of the subject matter covered - This will be evidenced by your ability of submitted answers.
Certain aspects of these questions may require some assumptions to be made. Therefore, different answers are very acceptable. For ease of marking please specify these if you think it clarifies your decisions and responses.
Case study:
Dalton Events have got offers for events to be conducted during the Christmas holidays in different cities. The DOSM has got offers from two different organizations to conduct the event. The possibility is that they can only accept one offer as they are all on the same day in different suburbs. As the revenue manager of Dalton Events Australia Pvt Ltd, events management company based in Melbourne, you are asked by your DOSM to critically evaluate the following and report on the same by categorizing costs and critically appraise & evaluate cost drivers with emphasis on cost drivers in relation to which offer is best acceptable for the business.
1. The First event is a trade show to be held in Melbourne on the 20th Of December. The event is all about One massive day of tattoos, art and entertainment, the venue chosen in Melbourne Exhibition Centre. International tattoo artists together under one roof to showcase their work. Visitors will have the chance to meet their next (or first!) artist, research the latest trends, and even treat themselves to a tattoo on the spot. Their requirements on that day of event are as follows.
1. They need a rock band to play from 10.00 am till late 6 pm
2. Video Production
3. Event Staff
4. 3000 chairs
5. Signages
6. Social media marketing
7. Light refreshments ( soft drinks and snacks)
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