Highlights
Description:
Analysis of contemporary issues, opportunities, trends, challenges or innovation within an ICT Company compatible with the student’s 5-year plan career aspirations. This will include any relevant considerations such as organisation/management structure, mission statement, company objectives, the market, ethics and business practices, ability to deliver on their business objectives through their people and processes, SWOT, dependencies, major projects, risks, issues and strategic forecasts. The Report will include exploration of business opportunities with the ICT Company, analysis of social and ethical impact of the relevant information technology/technologies, and associated ethic and social responsibility. Emphasis of marking will be on an appropriately structured Executive Summary as a stand-alone document, with the rest of the report serving as depth to justify findings and recommendations contained within the Executive Summary. This work may assist the students in creating a plan (in Assignment 2) that will outline where they would like to be in five years. This assignment requires individual work and report.
The emphasis of marking will be on the Executive Summary, with the Report adding depth and support to the Executive Summary.
Scenario:
This Assignment is an individual work and has been set up as a parallel to your individual Assignment 3 e-portfolio, to assist you with analysis of a company, perhaps one where you might like to be within five years. In this context, you are to choose a company (Company-1) within an ICT industry of your choice. The ICT industry will be relevant to your future interests within the ICT profession.
Company-1 may be national or international and need not necessarily be Australian. The scenario is that you have either been contracted as a Consultant or Employee of Company-2. Company-2 Chief Executive Officer (CEO) is about to visit Company-1. She will visit Company-1 shortly after you hand in your report, in order to investigate the possibility of developing a business relationship. Moreover, she will rely only upon your report as her preparation for visiting Company-1. In this context, you need to both analyse Company-1 and provide a report to Company-2 CEO so she is fully prepared and informed when she visits Company-1. No surprises! This also means you will need to briefly define the nature of Company-2 that you are working for, to establish the context for possible collaboration or involvement with Company-1. (i.e. what Company-2 does and anything else you need to define in order to investigate the viability of doing business with Company-1). The deliverable will be a document in which you will analyse contemporary issues, opportunities, trends, challenges or innovation within the ICT Industry associated with Company-1. This may include considerations such as organisation/management structure, mission statement, company objectives, the market, ethics and business practices, ability to deliver on their business objectives through their people and processes, SWOT,dependencies, major projects, risks and issues and your strategic forecasts. Remember, although you are reviewing Company-1 in detail, the CEO of Company-2 will want to know the benefits (or disadvantages or drawbacks) for Company-2 in working with Company-1. For example, if you choose IBM as Company-1, it will not suffice to simply talk about all the great things IBM can do and why it is a great company. Rather, you need to analyse and review your findings in order to provide your CEO with recommendations as to which areas she should target so as to give benefit to her Company-2. It is also possible that your findings indicate it is unwise for her to seek a relationship with Company-1.
You must also consider what value or benefit Company-1 would get from a relationship with Company-2 and advise your CEO accordingly. That is, what value or benefit can Company-2 offer Company-1?
Of particular interest to The CEO of Company-2 are the Ethical practices and conduct of Company-1 and its employees. You will need to include an analysis of how the company addresses ethics and sustainability. You may consider this in the context of market research on a competitor or as research pre-investment in that company. This document will take the form of a 3000-word (+/-10%) 12-font single spacing Document Report including a 1-page Executive Summary of your chosen company or corporation, inclusive of Citations (Harvard Style, in-text plus Bibliography/References-section). An additional 2 pages may be included as appendices, should you choose to include diagrams, charts, figures or tables, all of which should be captioned with appropriate references. Note it is up to you whether the 3000+/-10% word-limit includes or excludes the Executive Summary. The Executive Summary will be 1 to 1.5 pages in length with MS word narrow sized margins. Uploads will be in pdf format.
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