9026 BC - Business Consulting Capstone Assessment – Consulting Plan and Analysis - Management Assignment Help

Assignment Task:

Task:

Executive summary
[On a separate page, your executive summary should include what you did, how you did it, what your main findings were and what your key recommendations are. Although the executive summary appears at the beginning of the document, it should be written last after completing the assessment. This section is excluded from the word count.]

For this assessment, this 5-parpagraph structure could be followed:

•  Paragraph 1: What have you done (the purpose) and how you did it (the method)
•  Paragraph 2: Overview of the marketing strategies and the consulting model and frameworks
•  Paragraph 3: Overview of the relationship management strategies and operational process
•  Paragraph 4:Overview of financial and legal considerations
•  Paragraph 5: Overview of recommendations for business growth

Introduction
[This section explains to your reader what you are going to tell them in the body of your report. It gives the background to the report and explains why it is useful. Moreover, it should state the aim/purpose and objective/s of the report. It should mention any limitations and should present a very brief summary of the sections. This section is included in the word count.]

2 Contextual background and value proposition
[In this section, after clearly stating your perspective and role you that you have taken in this assessment (i.e. internal vs external, generalist vs specialist), provide a contextual background to the consulting business that you are developing a plan for. You might use a context map as a useful tool to review the context of your consulting business. See Module 1. Then, using a value proposition canvas, develop your value proposition for the consulting business that you are planning to run. You might use the value proposition canvas tool here See Module 4.

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