AAF020- 1 - Applied Numeracy for Business

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Assignment Task

Overview

An analysis on Nike Inc., published by MarketLine in 2023[1], found that the main threat impacting profit margins is the highly competitive industry in which it operates. In an attempt to prevent a decline in profit, Nike is conducting a company analysis to better understand certain aspects of its business.

Your primary task is to use the data provided to write a report, as an Nike-hired analyst, to discuss the following:

  • Explain the changes in net income over time and discuss the possible causes for these trends.
  • Determine the relationship between revenue and marketing costs. Discuss any possible limitations to this regression analysis.
  • Compare the revenue of Nike, Adidas and Puma over time. Discuss and explain the possible reasons for Nike’s dominance in the footwear and apparel industry.
  • Analyse and explain the changes in the number of employees over time. Discuss the potential causes for these trends.

Questions

1. What do I need to do to pass?

  • Identify appropriate numerical and statistical techniques required to solve problems in a business context.
  • Apply numerical and statistical techniques to present solutions to problems in a business context.
  • Produce a report presenting results and communicating relevant business decisions or providing logical conclusions/recommendations.

2. How do I produce high-quality work that merits a good grade?

3. How does this assignment relate to what we are doing in scheduled sessions?

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