AERO2060: Virtual Distribution Channels- Aviation Case Study- Essay Writing Assignment

Internal Code: 1GIDF

Essay Writing Assignment:

Task: This individual assessment will require students to write a 2,000 words essay for one the following topics: 

1. What is the potential impact of virtual distribution channels in the airline industry? 

2. What are the advantages and disadvantages for the airline to having FFPs? 

3. Critically assess the importance of differential pricing policy in the airline industry.