AMB303: International Logistics - Management Assignment Help

Assignment Task:

Case-Study

“SALSORA” is a spin-off venture (fictitious) from “El Sin Rival”, an existing ice-cream company from El Salvador. The head quarter and main production facility of SALSORA is in San Salvador, from which they operate in medium scale throughout Central America. They currently license the right to produce 150 metric tons of El Sin Rival’s premium ice-cream (maruenge-type fluffy sorbet) per annum in their production plant which currently are underutilized due to the many societal and market challenges in that region. The sorbet comes in different flavours mostly unique to El Salvador. SALSORA has recently expanded their business successfully to the U.S on behalf of El Sin Rival and in general taken the role to be their licensed international partner. 

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