Highlights
Question – answer style assignment –- Submit online to the course site
Word limit - 2000 words – this is a maximum – no minimum word count is required to be met Contribution to assessment – 30%
You are expected to supply a professional report as would be expected in the workplace. A 10% penalty (reducing the overall mark) will be applied where answers are difficult to access or identify due to poor presentation related to either stylistic or technical reasons.
This assignment assesses your ability to calculate and interpret data (analytical skills) plus how this may feed into management plans or strategies (interpretation of analytical results). Take carful note of the marks allocated for each part as a guide to the effort required to provide a sufficient answer that part.
For each question,
Question 1
The Endless Point Rest is a popular and friendly family coastal resort. The resort consists of 122 self contained family style units and 24 hour reception. The pricing policy follows a fixed low rack rate; the same price on every room. This strategy keeps the guest rolling in and makes the resort the envy of other local accommodation providers as these establishments are rarely more than half full. The friendly owners of Endless Point Rest, known as Ma and Pa, have a policy of not charging no shows. As Ma says “if they can’t come then we got no right to take away their hard earned money and anyway, we want to see them next time.”
Just today, Ma and Pa’s son Emmet has returned home after completing his business degree. He sits Ma and Pa down.
“Ma and Pa, we don’t have to be losing money – we’re fully booked every night of the year – and don’t you see that a no show means the room is lost?” Emmet’s eyes light up. “I can do some calculations and work out a plan – but we need to overbook!”
“I don’t know Emmet” says Pa, “we still got the room for the next night but I can’t build another one in just a few hours if too many families show up. And that old tent with holes we used to use for emergencies just aint so popular anymore. ”
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