Highlights
Task
Paper 1: choosing two companies (listed below), one successful and one not successful. explain background of each company including the historical, cultural and market conditions of the companies:
• Company 1: Toyota Motor Company Corporation (successful)
• Company 2: General Motors Company (unsuccessful)
Paper 2: conducting the current financial analysis including all pertinent ratios and position of the company in the market.
Paper3: discuss the proposed strategy offered by each company to strengthen their financial position
Paper4: the recommendations of how to enhance each company’s position.
Phase 1: company history
choosing two companies, one successful and another not successful. Discuss the following for these two companies:
1- Explain the history of the company including the industrial, cultural, and market conditions contributing to the rise of company.
2- Explain any early financial statements or information and any other pertinent business practices that contributed to the company’s success.
3- Explain the strength and weaknesses of each company using any business structure or financial ratios you may be able to find.
Phase 2 : company financial analysis
Consider the two companies you selected in phase 1, conduct a company financial analysis using the following criteria:
1- conduct a current analysis of each company including financial analysis statements available including the following:
•Sales increase or decrease
•Operating profit as percent of sales
•EBITDA in regards to company’s current success
•Income per employee
•Revenue per employee
•Inventory turns
•Debt to equity
•Current ratio
•Stock price
2-describe the opinions of leading analysts regarding the company’s position in the market
3- describe what you believe is contributing to the success or decline of the company
Phase 3 : company strategy
Use the two-company selected in phase one and describe each company’s plans to enhance their position using following criteria:
1- describe each company’s plan to improve their position in the marke it should include how the company plans to improve the following:
•Sales increase
•Operating profit as a percent of sales
•EBITDA
•Income per employee
•Revenue per employee
•Inventory turns
•Debt to equity
•Current ratio
•stock price
2-for the successful company describe what the company is touting as its next moves to improve.
3- for the unsuccessful company describe what the company is touting as their turnaround strategy.
4- discuss your opinion of these proposed actions in terms of strengths and weakness and why they will or will not be successful.
Phase 4: Recommendations
Use the two-company selected in phase one and describe your recommendations to improve each company’s position using the following:
1- describe your recommendation on how to further strengthen the successful company’s position and how the following metrics will be selected:
•Sales increase
•Operating profit as a percent of sales
•EBITDA
•Income per employee
•Revenue per employee
•Inventory turns
•Debt to equity
•Current ratio
• stock price
2- describe your recommendations to save the failing company
3- Summarize your recommendations and tell why you believe your plan would be successful
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