BBMM605 : Entrepreneurship Business Plan - Individual Written Report - Management Assignment Help

Assignment Task:

Task:

Introduction
Students are required to create a simulated and realistic business plan for a small business to be created by students playing the role of entrepreneurs. The business plan must identify an opportunity based on current trends happening in the Australian environment. The plan should then propose products that exploit this opportunity and give details of how the entrepreneurial company can create sustainable value for itself and its customers into the near future. Note that products can either be tangible goods such as packaged food or services such as distribution or delivery services. The business idea must be completely different from any previous report submissions made by the student.

Business Plan - Individual Written Report
Deadline: Two weeks from date of supplementary notice
Length: approximately 2500 words
Submission: Submit via designated Supplementary Assignment link on Moodle. Students must be ready
to orally explain their assignment if called on by the lecturer.
Weighting: 25% of final grade
Students must identify a business they would like to start up. The business can be for profit or it can also be a not-for-profit venture. It can be as a creator of a product or service or as a distributor of said product. The business idea must be completely different from any previous report submissions made by the student. The business can be a small or medium sized business.

The student must conduct background research (using available and reliable information sources such as EBSCOhost, credible news sources and research journals dedicated to business, society, technology, and innovation, and support a business plan with the following elements:

• Business Description. Provide the name of the business and background, and briefly describe the industry the business will operate in. Explain how different the business is going to be compared to competitors; and why customers would buy from the company and not from competitors.
• Marketing Research and Environment Analysis. Identify and explain relevant opportunities and trends that impact the business using primary or secondary marketing research. Identify existing competition and potential competitors and substitutes.

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