BHO1171: Introduction to Marketing- Management- Marketing Plan Assignment Help

Internal Code: TV635

Marketing Plan Assignment Help:

Task: 1. Analyse how the key elements of the marketing mix contribute to an organisation's marketing strategy; 2. Determine the practical implications of core marketing theory including marketing empirical generalisations, the Double Jeopardy and Duplication of Purchase laws; 3. Investigate marketing problems in business situations using marketing research and marketing metrics, and effectively report results to a broader audience; 4. Formulate basic marketing strategies that can be implemented to address marketing problems Your task in this assessment is to write a marketing plan for a new crowdfunded product in pairs. It should be approximately 3,000-3,500 words in length (excluding references) and should be completed in pairs (in seminars of 40 or less) or groups of no more than 3 (in seminars of more than 40). The case study you will need to address is: Marketing Plan for a new crowdfunded product Prior to seminar 3, you will need to log into VU Collaborate, look up Assessment 3 and follow the links to the survey. In this survey you will find links to a small number of crowdfunded products. The product that receives the most votes from students will be the product all students will be writing the marketing plan for in the current semester at your campus.