Highlights
Task
Assignment Instruction:
For this assignment, develop and outline a Big Data plan to achieve a potential Big Data business initiative for an organisation of your choice.
You should include references to real-world situations where businesses have employed similar strategies to supplement your Big Data plan. You should also demonstrate any theories, models, or concepts discussed in the chapters or readings.
Part 1 - Big Data Analysis Plan
You may organise your plan in a manner that best describes your plan, however, you should include the following criteria:
1. Select and describe an organisation
Select a business or a business idea of your own that could benefit from a Big Data initiative. Your description should include a brief introduction of the business, a description of its activities, its sector and industry, key products/services and customers. Treat this as a contextualising section.
2. Current Data State
Describe the organisation’s current state in regard to its data. Consider how data is being collected, stored, used and how it connects to the wider business strategy.
3. Key Problems
Describe any business decisions surrounding potential problems, issues, limitations, and/or opportunities that may benefit from data-driven decision making. Explain why.
4. Unanswered Questions
What (hypothetical) question(s) remain unanswered? What are your business priorities?
5. Value of Data
How might Big Data and analysis help you gain insights to your questions and priorities? How will value be created from your data initiative?
Assignment 1:
Big Data Program Design Plan
Learning Outcomes:
On successful completion of this assessment, students will be able to:
1. Clearly explain the concept of Big Data and its importance for modern businesses.
2. Design data collection strategies that provide relevant information for business decision-making.
3. Effectively communicate an understanding of the various types of Big Data and the function of each.
4. Interpret Big Data and provide recommendations to business decision makers
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