BM7104 - Networks, Relationships Trade and Entrepreneurship - IT Assignment Help

Assignment Task

Type: Assignment: Individual Online Presentation Requirement: 
Assessment Brief

• 1. Module code and title BM7104 Delivering Value: Networks, Relationships Trade and Entrepreneurship
• 2. Submission deadline 10th Aug 2021
• 3. The requirements for the assignment
• Individual Voice over Presentation to be submitted electronically;
• You are required to prepare a 10-min voice over presentation outlining a proposed new international business in a destination of your choice outside the European Union.
• Your presentation must:
• Explain and justify the business idea chosen, including your decision-making in regard to choosing the business idea.
• Distinguish and categorize the various forms of international business and identify an appropriate form for your proposed business.
• Demonstrate evidence of research and a critical understanding of the business relationships in local and international trade contexts that will affect your business idea.
• Suggest a timeline for the development of your business idea (Gant Chart) and identify the potential barriers that it might face.
• Special Instructions - Take extra care constructing the slides and including data, photos and charts supporting your presentation. Reference carefully all your sources.
• Additional Notes for Assignment no.1:
• required to deliver a 10-min presentation outlining a proposed new international business or a new strategic business unit of an existing organisation. 
• Explain and justify the business idea chosen, including your team’s decision-making in regard to choosing the business idea;introduce the different ideas that you have initially discussed and explain why you have decided in favour of one to the exclusion of others.
• If you have used specific criteria in your decision-making, you should introduce those and explain how you have applied them.
• Businesses can be described as international, multi-national or global, depending on their size and scope. Start by categorising your business and by identifying its legal form.
• Explain how you will venture into your chosen non -Malaysian/Singaporean country. Here, you should demonstrate an understanding of different market-entry modes and their suitability within different external and organisational contexts.

• Your justification should be supported by an analysis of:
• The current investment climate – future industry and product trends.
• Your organisation’s structure and capability – fit for purpose.
• Models that can help inform this analysis include PESTEL, 5 Forces, the Resource-Based View, Porter’s Value Chain and the concept of centric-orientation.
• Demonstrate evidence of research and a critical understanding of the business relationships in local and international trade contexts that can and will affect your business idea;This is an extension of your preceding analysis in which you are expected to demonstrate that you have researched the nature of potential buyer and supplier relationships.
• This analysis is likely to flow from your 5 – forces analysis into the level of concentration, respective fragmentation of buyer and supplier and, consequently, their bargaining power.
• You may also wish to consider elements such as the nature of local management expertise, availability of investment capital in the local market, the extent to which specific suppliers and/or distribution channels are established in the market etc.
• Explain how these insights have informed your business idea.
• Suggest a timeline for the development of your business idea and identify the potential barriers to entry it might face.
• Estimate how long it may take to develop your business. Depending on the nature your proposal, the implementation may be quick or may take longer.
• Think about possible factors that could hold up the development of your business idea. How will you circumvent or deal with those?
• The Presentation Structure.
• The presentation is limited to 10 minutes.
• Be selective in the information that you extract from your external and organisational analysis, as part of what you need to demonstrate is that you can prioritise the most important factors over others.
• However, if you have fuller versions of your PESTEL, 5 Forces, RBV and Value-Chain analyses (Put them in the Appendix!), it will be gain you marks if you have those at hand and are able to evidence the extent and depth of your research.
• #Stick to the big picture and put the details in you appendices!
• Business model: Carwash as a service _mobile Apps + Riders. (Concept same as Grabcar)
• Note: existing conservative business model and wanted expanding to Thailand.
• 1) Design a nice presentation slide with content, image, chart and reference.
• 2) Shall provide the presentation scripts to support the

Questions to ask:

• Who is your target market segment?
• How and why is this particular target market segment attractive?
• Is it growing/declining, can you spot the trends?
• How many potential customers are there/will the be?
• Where are the customers located?
• How do we reach them?
• Are you ready to go global?
• Explore key social and cultural barriers to conducting business in overseas markets?
• Understand the different types of business structure open to Entrepreneurs?
• The Dark Side of Globalism.
• Transnational flows of terrorism.
• Drug and human trafficking.
• Organized crime.
• Money laundering.
• Global pandemics.
• Dilution of identity and traditions.
• Schein’s 3 Level Model of Organisational Culture.
• Level:
• 1: Surface Manifestations.
• 2: Values.
• 3: Basic assumptions.

Schein’s 3 Level Model

• Level 1: Surface manifestations of culture: culture’s most prominent and accessible forms, which are the visible and audible behaviour patterns and objects:
• Artefacts: material objects created by human hands to facilitate culturally expressive activities.
• Ceremonials: systems of rites connected with a single event.
• Courses: sets of instructions for induction, orientation and training used to educate members.
• Gestures: movements of parts of the body used to express meaning.
• Heroes: characters, living or dead who personify the values and beliefs, often referred to in stories, legends, sagas, myths jokes, etc.
• Jokes: humorous stories intended to cause amusement but whose underlying themes carry a message about behaviour/values.
• Language: a particular form or manner in which members convey meaning to each other – includes technical, specialist and jargon.
• Legends: handed down narratives about wonderful events, embellished with fiction, invites employees to admire/deplore certain activities.
• Mottoes: maxims adopted as rules of conduct. Rarely, if ever changed.
• Myths: dramatic narratives of imagined events, used to explain origins or transformations.
• Norms: expected modes of behaviour, accepted as the way things get done.
• Rites: relatively elaborate, dramatic sets of activities that consolidate various forms of cultural expression into one event.
• Rituals: repetitive patterns of activities that occur in specific circumstances or at particular times.
• Sagas: historical narratives describing the unique accomplishment of a group and it’s leaders …constitute an important part of the organisation’s history.
• Slogans: short catchy phrases which are regularly changed.
• Stories: simple narratives describing how individuals acted, key decisions taken and based on true events but embellished with fact or fiction.
• Symbols: refer to any act, event, object, quality or relation that serves as a vehicle for conveying meaning.
• Level 2: Organisational Values and Beliefs:
• Those things that have personal or organisational worth or meaning to the founders or senior management. Values and beliefs are typically based on moral, societal or religious precepts (learned in childhood and modified through experience).

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