BMG738 - Exploring the digital transformation

Assignment Task

 Coursework

Individual assignment is designed to encourage students to critically reflect on digital transformation strategy in a practical context through experiences in an organisation with which they are familiar. AssessmentBrief: Either by selecting an organization with which you are familiar, or one (1) company fromthe list below, critically appraise their digital transformation by:

1. Evaluating how the organization has used digital technology to respond to changes in its industry environment over time, and discuss the potential ethical, social or behavioural implications of its decisions, and

2. Identifying and discussing what you consider to be the top 3 futuredigital challenges/opportunities forthe company.

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