BMSK6004: Strategic Management for SMEs - Business Management Assignment Help

Assignment Task:

AIM: 
To develop a holistic understanding of organisations' strategic direction via their interaction with the internal and external environment

LEARNING OUTCOMES

Upon the successful completion of this module, the student should be able to demonstrate the ability to:

• critically appraise an organisation's strategic direction
• critically analyse the components of an organisation's internal and external environment
• critically evaluate stakeholder expectations
• formulate and verify new strategies for sustainable growth 

INDICATIVE CONTENT

• Strategic management in different contexts; Corporate\level strategy and business-level strategy.
• Strategic management in practice; to include the strategic position, strategic choices strategy into action and development processes.
• Strategic analysis; to include macro environment analysis using PEST and other frameworks, five forces framework, defining strategic groups and critical success factors
• Resource, competence and strategic capability. The strategic importance of resources, core competences and organisation capabilities. using swor, and rows matrix
• Stakeholder expectation and organisational purpose; to include the importance of governance stakeholder mapping and ethical issues and their impact on strategic development.
• Business level strategy and different methods of achieving sustainable competitive advantage.
• Corporate level strategy to include product diversity, international diversity, corporate parenting roles and portfolio management.
• Strategic evaluation and selection; to include the various strategic development methods available to organisations (internal, acquisition and alliance).

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