Highlights
Task:
Boutique Build Australia was established in 2013 and is a boutique building company based in Sydney that specialises in the design and build of high quality designer homes for the Sydney metropolitan and surrounding areas. The company has been operational for three years and employs approximately 50 staff including the CEO, General Manager (you), Operations Manager, Human Resources Manager, Human Resources Officer, Marketing Manager, Customer Service Manager Customer Service Team Leaders (2), Customer Service Officers (6), Site Managers (3), Administration Officer and a large team of tradespersons some of whom are employed and some of who are contractors.
The company is in a period of expansion and is about to expand into the Brisbane and Sunshine Coast area, as well as the environmentally friendly build market.
A Strategic Plan has been developed for the company by an external consultant with input from the senior management team. The rationale for the Strategic Plan is to set the direction for the company over the next three years, establish strategic priorities and to describe how these will be achieved and the measures (operational priorities) to achieve them.
A first important stage of implementing the Strategic Plan is meeting with the Senior Management team to plan the operational activities to be implemented to achieve the organisation’s objectives. The preliminary meeting will focus on the objectives for the upcoming year being the expansion of the company into Brisbane and the Sunshine Coast markets as described in the Strategic Plan and to discuss and allocate roles and responsibilities in relation to the expansion.
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