BSBMGT605: Provide Leadership Across the Organisation - Boutique Build Australia - Expansion of the Company into Brisbane and the Sunshine Coast Markets - Management Assignment Help

Assignment task:

Assessment Task 1: Leadership project 
For this assessment task, you are required in the role of the CEO of Boutique Build Australia to communicate the company’s mission and objectives through the presentation of the company’s new Strategic Plan to the Senior Management team, as well as consult with staff on the Plan and allocation of operational activities associated with the plan. 
Following the meeting, you are required to report on decisions made at the meeting and following the meeting, as well as investigate a workplace issue. 
This task will be completed in the simulated work environment at your RTO. 
Carefully read the following: 
Boutique Build Australia was established in 2013. It is a boutique building company based in Sydney that specializes in the design and build of high-quality designer homes for the Sydney metropolitan and surrounding areas. 
A Strategic Plan has been developed for the company by an external consultant with input from the CEO and senior management. The rationale for the Strategic Plan is to set the direction for the company over the next three years, establish strategic priorities and to describe how these will be achieved and the measures (operational priorities) to achieve them. 
A first important stage of implementing the Strategic Plan is to meet with the Senior Management team to plan the operational activities to be implemented to achieve the organization’s objectives. The preliminary meeting will focus on the objectives for the upcoming year being the expansion of the company into Brisbane and the Sunshine Coast markets as described in the Strategic Plan and to discuss and allocate roles and responsibilities in relation to the expansion. 
The Senior Managers who will be attending the meeting will be: 
• Operations Manager (Bob Sales) Bob has been with the company since its inception. He was a former builder and therefore has an excellent understanding of the industry. His main role is to manage the day to day activities for the business, including setting and reviewing budgets and overseeing procurement. 
• Marketing Manager (Jane Smith) Jane has recently joined the company. She is responsible for all aspects of marketing, including marketing planning and marketing implementation. Jane’s strengths are in digital marketing. 
• Human Resources Manager (Deborah Terns) Deborah has been with the company for 2 years. She has worked in human resources for 10 years and her previous position was also with a construction company and she, therefore, has an excellent knowledge of the industry. 
• Customer Service Manager (Amar Singh) Amar has recently joined the company to manage the increasing number of the sales staff. Amar previously worked with a construction company who expanded into other states and therefore has strengths in understanding how this process works. 

Complete the following activities: 
1. Develop a PowerPoint presentation The first part of the assessment task requires you to prepare for a meeting with the Senior Management team to discuss the new Strategic Plan and the company’s mission and objectives, as well as provide an opportunity for input and make decisions on operational priorities and activities for the upcoming year. This will also be an opportunity, as set out in the company’s vision, to encourage employees to contribute innovative ideas and improvements, so you should also ensure that you research techniques to encourage innovation and ideas for use in the meeting. 
In order to prepare for the meeting, you will need to thoroughly review the Strategic Plan and operational priorities and prepare for a presentation about the new Strategic Plan as part of the meeting. Your PowerPoint presentation will need to last approximately 15 minutes and use graphics, such as images and tables or graphs to add interest to the presentation, as well as providing a visual representation of data. 
Your presentation should address the following topics. You are required to follow appendix 1 & appendix 2. 
• Meeting aims (scenario information and instructions provided to you). 
• The purpose of the Strategic Plan. 
• An outline of the organization’s mission, vision, values, and key objectives, as well as strategic priorities as outlined in the Strategic Plan. 
• Ensure you build staff commitment by explaining vision and values as a shared vision, which all staff can contribute to. 
• Explain business ethics and their application to leadership (you will follow Appendix 2 to answer this point) 
• Outline leadership styles and their application in supporting the organization’s mission, objectives, and values 
• Explain the impact of legislation on providing leadership in the organization 
• A discussion of market characteristics and conditions as described in the Strategic Plan, including the global economy and technological advances, as well as environmental trends in relation to construction. 
• A discussion of the company’s strategic objectives operational priorities. 
• An outline of key risks identified with regard to the Strategic Plan and at least four examples of how the company intends to manage identified risks. 
• A discussion of operational priorities for the year head and activities required. 
• Assigning of roles and responsibilities, as well as competencies based on the job role. Review the operational priorities in the Strategic Plan and identify specific operational activities and roles and responsibilities associated with the business expansion. For example, specific marketing activities that will need to occur and actions associated with the setting up of the new display center. Identify at least ten (10) specific activities, as well as the allocation of responsibilities according to the information about staff roles and competencies in the scenario information. This will need to be discussed and confirmed at the meeting. 
• Outline of all resources that will be in place for the expansion as per the Strategic Plan. 
• An outline of the expectations of the company with regard to ensuring that the objectives values and standards of the company are adopted in everyday interactions with customers, suppliers and other staff (you will need to review this information and provide specific examples of expected behavior). 
Carefully read the following: 
Assume that it is six months later and the expansion into Brisbane and the Sunshine Coast has proved to be highly successful. However, issues are arising from workplace fatigue. At a staff meeting, it was identified that some of the staff are working very long hours during the week and are also working at weekends. 
Staff is complaining of stress and fatigue. The long hours are a result of the numerous projects that the company currently has. Many staff is also traveling extensively because of interstate expansion. 
The company’s safe working guidelines are as follow: 
• No one should work more than 8 hours in a day. 
• There should be at least 10 hours’ continuous break per 24-hour period. 
• A lunch break of at least 30 minutes should be taken during the working day. 
• Individuals should be aware of the hours worked and ensure they are aware of the risks. 
Staff timesheets for September show the following: 
• Human Resources Manager: shows 180 hours worked over a 4-week period (M to F). Break of at least 30 minutes taken each day. 
• Marketing Manager: shows 190 hours worked over a 4-week period. Shows no lunch breaks taken. 
• Operations Manager: shows 14.5 hours worked during three days of the month of September. Lunch breaks are taken intermittently. 
• Administration Officer: 152 hours plus lunch breaks of 30 minutes taken. 
Complete the following activities: 
2. Investigate workplace issues 
Your Operations Manager has asked you to investigate this issue, conduct research into fatigue management and then communicate the finding to staff as a first step in addressing this issue. Use the Fatigue Management Report Template (Template 1) to structure your response. 
Develop a short report (at least a page long) for the staff that includes: 
• An analysis of the data to show that staff has not been meeting the safe working guidelines. 
• Health and safety implications of fatigue including: 
o Problems associated with fatigue 
o Signs of fatigue 
o Risks associated with fatigue and procedures for managing the risk of fatigue. 
• Proposed strategies for managing fatigue 
• To conduct your research, you should identify relevant sources of information on this topic and include the sources of information that you have used in your report. 

Assessment Task 2: Media release project 
Students are required to develop a short media release about the Boutique Build Australia’s expansion into the Brisbane and Sunshine Coast market. 
This task will be completed in the simulated work environment at your RTO. 
Carefully read the following: 
You are to develop a short media release about Boutique Build’s expansion into the Brisbane and Sunshine Coast market. The intent of the release is to attract interest in the company and to provide a brief summary of the company and its operations. 
You may use information from the Strategic Plan and your presentation in Assessment Task 2 to assist you in writing the content of the media release. 
The media release is to be released to the local press in Brisbane and the Sunshine Coast. 
Complete the following activities:

1. Develop media release Research guidelines for developing engaging media releases and that will promote a positive image. The media release should be no more than one page (400 words) and should include a date, as well as contact details for the future. This will be you as the Director and CEO of the company. 
Develop your media release according to your research and to be engaging as possible and to convey a positive impression of the organization. 
2. Develop work goals and plans report Choose a company that you would be interested in working for, as well as a job role within that company. The role you choose should be at a managerial level, such as a Marketing Manager or Human Resources Manager. 
Research and access information relating to the company, including the company’s web site and position description for the role that you are interested in within the company. Your assessor can provide you with assistance in identifying this information if you are having difficulty accessing such information. 
Review the company’s web site and the position description for the role you have chosen. For the position that you have identified, consider what your work goals and plans for 12 months would be if you were in that position. Note down at least five work goals for the job role. Your goals must be SMART goals and must address both personal work goals, as well as overall work goals for the roles based on the position requirements 
Develop a short report about the business you have identified and the work goals you have identified that includes: 
• An overview of the business that you have chosen, including the purpose of the business and where it is located. 
• An overview of the company’s goals and objectives as identified from the web site/position descriptions. 
• An overview of the position description for the job role you are interested in. Explain why you are interested in the job role and describe the key responsibilities of the job role. 
• An outline of the five personal work goals that you have identified for the position, including why these goals are relevant to the company’s goals and objectives, as well as to the job role and how these are suitable goals for a 12-month period. 
3. Develop a professional development plan for the next 12 months. Research and review at least four professional development opportunities that would be relevant to the role you have chosen and that relate to the work goals you have identified in activity one. 
Use the Professional Development Plan Template to guide you with your response to this activity. 
Assume that the organization allocates a budget of $1,500 per year per staff member for professional development, so your decisions on professional development opportunities should be based on this. Also identify at least one no-cost professional development opportunity that can be completed from a person’s desk at work, for example, participating in a webinar. You will be required to participate in this opportunity and provide a report on it. 
Complete the professional development plan with the details of four professional development/networking opportunities that could be attended by someone in this job role over the next 12 months. 
4. Participate in a professional development opportunity to Participate in the professional development opportunity you identified above. 
Complete all sections of the professional Development Report Template provided to you. 
Each question in the report should be answered in approximately one paragraph. 
Carefully read the following: 
Imagine that it is one year later and Boutique Build has expanded into the Brisbane and Sunshine Coast market as planned. 
As the Operations Manager, you are responsible for a number of staff who travel regularly from Sydney to Brisbane and the Sunshine Coast as part of their role. It has come to your attention recently that several staff members have been accruing frequent flyer points from business travel and using these points for their own personal travel. You are unsure if this is allowed or not and so decide to investigate the situation. 
Complete the following activities: 
5. Develop media release Write a memo on the use of frequent flyer points and the company’s code of ethics 
Review the company’s code of ethics to identify current values and standards and to identify whether it addresses the issues of accruing frequent flyer points. 
Identify and review codes of ethics and other documents form at least the other three other companies on how they manage the issue of staff use of frequent flyer points. Your memo should make a recommendation on whether the practice of accumulating frequent flyer points for personal use should be allowed.

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