BSBMGT616: Develop and Implement Strategic Plans - Develop a Mission Statement - Business Assignment Help

Assignment Task :

Description: 
Organisational mission and vision statements are foundation of the strategic planning process as they reflect organisation's business intent, commitment and future direction. 
In this assessment task, you will be required to develop mission and vision for an organisation of your choice. You may use your existing or previous organisation as an example. As this task leads to the final project (Assessment Task4: Develop a Strategic Plan) you may also take this opportunity to develop a realistic strategic plan for a business idea that you might have. 
Students, who cannot find an appropriate organisation, may conceive a fictitious organisation based on one of the real-life organisation of their choice. However, due care must be taken to avoid plagiarism and use of ready materials from existing or public domain organisations. Originality must be maintained in all the works. 
This assessment task serves as a starting point for the final assessment  . In your selection of organisation, make sure that you have enough organisational information to take it to the strategic planning process. If you any difficulty with organisation selection, speak to your trainer/assessor for assistance. 
All the students must get their choke of organisation — real or conceived — approved by their trainer/assessor before commencing this task. 
 

Choose/conceive an organisation and complete the following; 

• Write a brief introduction of the organisation (1 page) Develop a mission statement Develop a vision statement 
• Support your rationale behind these statements by providing a brief explanation. 
   

Description: 
A SWOT Analysis looks at a company's Strengths, Weaknesses, Opportunities and Threats. It assesses the internal environment (a company's strengths and weaknesses) which a company operates in, as well as its external influences (opportunities and threats). 
SWOT analysis is an important strategic planning tool used by organisations at all levels and management consultants. 
This assessment task will contribute towards the final assessment task (Assessment Task4: Develop a Strategic Plan). 
For your choice of organisation, you will be continuing from the same organisation selected in Assessment Taskl. In order to conduct a SWOT analysis, you must have enough information about organisation's internal and external environment. However, the same can be conceived for either a start-up or a fictitious business. if using a fictitious organisation, it is recommended that it is modelled on an existing organisation for familiarity and related information. 
 

Using a SWOT analysis template provided in the class, conduct a SWOT analysis for an organisation; 
• Internal Strengths

• Internal Weaknesses

• External Opportunity

• External threats 
 

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