BSBWOR502 - Develop Team Performance Plan - John Reading - Management Assignment Help

Assignment Task

Task

a. Brief Overview of the organization and its background and the type of activities it conducts.

Based in Australia, John Reading started its work operation as a retailer and specialist publisher. About the management of its activities, the company concern takes orders from the specialist retailers and other organization and then supplies the book products to the orders of the purchasing companies. With the changing market scenario, in the current context; the company concern has found a great decline in its market share. This is due to the strong Australian dollar and increased overseas competition. Further provided, it has been observed that in the previous work operations labour costs are leading to declining in the profit margins. Concerning the activities of the John Readers Company, the authorities have a good financial prospect but to maintain consistency, the authorities are required to make suitable profits for the generation of the profit.

b. The vision, mission and purpose of the organization

The vision of the organization: The vision of the organization (John Readers) is to re-establish itself as a large multi-channel and profitable book company that aims to provide a range of innovative and exciting new titles. Also, the company aims to attain a worldwide market position and as a result of securing a future for Australian publishing and book sales (Dameri, 2014).

The mission of the organization: The mission of the organization is to attain leverage e-commerce and online opportunities with the aid of development and a broad selection of authors to sell directly to B2B as well as consumers.

Purpose of the organization: The main purpose of the organization is to increase sales and attain a strong position in the Australian market. Also, the company concern aims to address the opportunities for the attainment of success and growth (Rehman, et. al., 2014).

c. The goals/objectives of the organization

The goals and objectives associated with the company concern majorly and primarily include:

• To enhance and improve the efficiency with the by increasing the on-line sales to B2B customers.
• To install a new CRM plug-in aimed that aims at tracking B2B online and phone sales.
• To elaborate new incentives to encourage online and telephone sales.
• To purchase or takeover suitable Australian publishing companies.
• To leverage online and E-commerce opportunities to manage the costs and increase the profit margin.

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