BSc Business Management With Finance - New Business Venture - Entrepreneurship Assessment Answer

BSc Business Management With Finance Assessment Answer

• The name of your business, along with the choice and justification of the type of venture (for example limited liability, sole trader, partnership etc.) (5%)
• Description and justification of the products and/or services the business will offer (including the USP), and an explanation of how it meets customer needs. (10%)
• Identification and analysis (including referenced evidence) of the market opportunity and the gap in the market that the business fills. (15%)
• Creation of an appropriate sales and marketing strategy. (10%)
• The provision of a detailed competitor analysis including clear identification of the competitive advantage(s) of the new business. (10%)
• Details and justification of your operational structure. (10%)
• The provision of a detailed cash flow forecast (incorporating a monthly revenue forecast and summary of projected monthly costs for the first year of operation). (15%)
• A profit and loss summary for the first year. (5%)
• The type and source/s of funding for funding your venture with the specific commercial bank/s (e.g. Lloyds, Santander, Barclays), venture capital funds, business angels, grant institutions, etc. (where possible) that the business would use.  Explain your choice of funding for your business venture. (10%)
• Explain how the investment capital will be used and why it will be used in these particular ways. (e.g. refurbishment of premises, advertising costs, web site development, new product development costs, etc. (10%)

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