BSM980: Emerging Market Venture Plan- Entrepreneurship- Essay Writing Assignment Help

Internal Code: MAS7092

Essay Writing Assignment Help:

Task: In the second assignment, students will apply theory and evidence covered in the module, especially weeks 5-9, and develop one venture idea in an emerging economy. A significant portion of the venture (e.g., customer base, production, etc.) must involve a specific emerging economy, according to criteria discussed in class and the assigned readings, and this specific environment should be addressed in the coursework. Students should describe their idea similar to a short version of a business plan directed at a potential investor. This includes making a case for the viability of the venture idea, spelling out the business model (i.e. logic of value creation and capture), customers, markets, financing and other resources, sustainability of the idea over the longer term (covering at least the first 3 years of trading) etc. Students are free in their choice of idea, i.e., these could take the form of business ventures, social ventures, or business cases for innovations (e.g., corporate entrepreneurship) to be introduced in the private, public or third sector. The potential investors at which the venture idea is targeted can take the form of venture capitalist, banks, government funds, impact investors or philanthropists to name a few. It is important that students spell out the target investor at the beginning of their essay. Students may also wish to build on their insights generated in assignment 1. A successful assignment contains evidence of application of theory and class discussion. Due 12 noon on 16 March 2018 Word count: 2000 words (with 10% flexibility), plus a 200-word self-reflection, in 12pt Times New Roman, 1.5 line spacing. Weighting is 50% of total mark. Any footnotes are included in the word count. You should include citations in the text (e.g., Estrin et al., 2013) and provide a full alphabetized list of references at the end of the paper; the final references section is not included in the word count. References should follow a Harvard referencing style. Evaluation criteria are attached to this document and posted on the module Blackboard site. An example essay outline is found below with suggestions of how the assignment might be structured in order to meet the assessment criteria. Please note that the assignment is designed to test knowledge acquired in weeks 5 to 8, thus there is a need to engage with the material covered in class as well as the recommended readings as well as to engage in independent desk research. Your attention is drawn to University regulations and School guidelines regarding plagiarism and external commissioning of coursework. These are serious academic offences and can result in zero mark for this module. Possible Structure for Assignment 2: Description of Venture Idea (BSM 980) There are many different ways to describe a venture idea, and the best way may well depend on your venture idea. Thus the below is only one possible way to structure the description of a venture idea. Most textbooks about entrepreneurship contain chapters on preparation of a business plan, which you also can use as orientation on how to present your venture idea. For example Burns, P. (2011) Entrepreneurship & Small Business, 3rd ed., Palgrave Macmillan, ch 14 on ‘Developing the business plan’. Or Hisrich, R.D., Peters, M.P. and Shepherd, D.A. (2013) Entrepreneurship, 9th ed., McGraw Hill, ch 7 on ‘The business plan: creating and starting the venture’. 1. Introduction (summarizes venture idea proposed, investor to be targeted, emerging market the venture will be operating in) 2. Opportunity / Problem to be solved 3. Your Solution (product / service) 4. Target Market / Customers (who are they, how will you reach them/excite them about your product/service, are they willing/able to pay for your product/service) 5. Business Model (logic of value creation) 6. Financial and Resources Analysis (includes information on how the venture will be financed, other resources that may be required and how these will be acquired, financial sustainability of venture idea of longer term, etc.) 7. Why you (explain why you are suitable to take this idea forward, i.e. worthy ‘entrepreneur’ to invest in) 8. Appendix, e.g. financial forecasts of income/revenues, costs/expenses and predicted surpluses You may comment on competition when describing the opportunity, the solution, the target market, or business model. You may discuss your entrepreneurial strategy for instance in section 5 or 6 or as a separate section altogether. Points 5 and 6 are often also discussed together.