BSMAN3004 - Entrepreneurship Individual Business Plan - Marketing Assignment Help

Assignment Task

Identification of an entrepreneurial opportunity and originality
 

• Demonstrates substantial and high level of understanding of opportunity concepts used. Highly original concepts.
• Evidence of good understanding of opportunity concepts used. Good degree of originality.
• Evidence of understanding of opportunity concepts used. Generally original ideas and concepts.
• Basic understanding of opportunity concepts. A satisfactory level of originality.
• Limited/no understanding of opportunity concepts. Originality of ideas not demonstrated.

The business plan - strategies and analysis based on the substantiated research
 

• Coherent and logical strategies and analysis, extensively supported by literature
• Well-organised and clear strategies and analysis soundly supported by literature
• Strategies and analysis not always supported with appropriate literature and or logic
• Satisfactory strategies and analysis but not always supported by appropriate literature or logic
• No strategies and analysis description and/or personal opinion, and no supporting literature and/or logic

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