Highlights
BSOM046 OPERATIONS MANAGEMENT
Task:
Distribution is not simply a matter of moving products from point A to point B. The driving force behind distribution and transportation in today’s highly competitive business
environment is speed. One of the primary quality attributes on which companies compete is the speed of service. Customers have gotten used to instant access to information, rapid Internet-based order transactions, and quick delivery of goods and services. As a result, walking next door to check on what’s in the warehouse is not nearly fast enough when customers want to buy a product now and a company has to let them know if it’s in stock. That demands real-time inventory information. Calling a trucking firm and asking it when it will have a truck in the vicinity to pick up delivery is not nearly fast enough when a customer has come to expect delivery in a few days or overnight. That also requires real-time information about carrier location, schedules, and capacity. Thus the key to distribution speed is information.
Learning outcomes:
The learning outcomes being addressed through this assignment are:
1. Critically discuss the managerial relevance of topics in the indicative content, analyzing their benefits and implementation challenges to organizations and their supply chains.
2. Apply managerial concepts, theoretical frameworks and approaches to solve specific operations and supply chain problems in a range of business case scenarios, including related implementation challenges.
3. Develop problem-solving capabilities, elaborating pros and cons arguments concerning practical applications of a range of theoretical concepts and managerial frameworks.
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