BU52046 - Managing the Multinational Enterprise

Assignment Task

Task

1. Choose one specific social issue you are interested in (relating to climate change, obesity, sustainability, working conditions / labour practices, zero hour contract, fast-fashion, corporate power of social media giants, environmental issues, poverty, migration, mass entrepreneurship, and infectious diseases etc)

2. Explain why you think the issue you chose is important

3. Explain the role of business in the issue you chose (i.e. what do you think is the responsibility of business in particular issue, and why),

4. On this basis critically assess what can and should be done about your issue, that is, how can or should we do business to address the issue and the challenges involved

5. Use 10 academic references at minimum to help build your case, evidenced by close reading, i.e. relevant arguments & quotes in support of your position & critical assessment.

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