BUS301: Global Business Strategy - Industry and Competitive Analysis - Business Assessment Answer

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Subject Code: BUS301 Internal Code: 1AGJHJ

Business Assessment Answer

TASK: In this unit, students will be encouraged and facilitated to develop the graduate attributes of:
      • Knowledge Skills: To be able to reason, question and analyse information regarding professional accounting, management and/or public relations in a practical business setting; and commit to continuous learning in the changing business environment.
      • Problem solving skills: To be able to integrate and synthesise learning and knowledge from a range of sources and environments so creative solutions to a practical business setting;
      • Communication Skills: High level written communication skills in a range of formats, considering audience needs and appropriate to real world business situations; and oral communication skills in a range of contexts and considerate to audience needs.
      • Ethic/Social Responsibility:  Apply ethical, social and intercultural perspectives in solving real world problems a practical business setting.
Requirements:    
  • You can choose to conduct this project individually or in Group
 
  • Submit the progress reports;
 
  • Submit the final Project Report.
In a project report, you can address one or more aspects from the following key areas to discuss:
  • Industry and competitive analysis
  • Company resources and capabilities
  • Global or multinational strategy
  • E-business strategy issues
  • Diversification strategies and the analysis of multi-business corporations
  • Financial conditions and financial analysis
  • Staffing, people management, incentives and rewards
  • Organizational structure, core competencies, competitive capabilities, staffing
  • Policies, procedures, operating systems, best practices, continuous improvement
  • Corporate culture issues
  • Ethics, values, social responsibility
  • Corporate communication and public relations
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