Business Capstone: Business Research- Business Case Report Assignment

Internal Code: MAS1544

Business Case Report Assignment:

Please watch this videos https://www.youtube.com/watch?v=AqXRrrrnZlk&amp;feature=youtu.be https://www.youtube.com/watch?v=AqXRrrrnZlk&amp;feature=youtu.be&amp;t=52s Task: This assignment challenges students to formulate a professional response to in-depth issues contained in a real-life Video Business Case available in a non-searchable YouTube video. Students will act as an independent professional business consultant reporting to senior managers of the company concerned. Students are expected to provide informed and robust advice to this business client. A sophisticated understanding of the critical aspects of this Video Business Case needs to be demonstrated. A succinct and high impact report is expected. The report is expected to be <2,000 words, including an Executive Summary (<300 words) but excluding References and Appendices. A table of contents is unnecessary. Students need to display their correct name (underline Lastname), Curtin University ID number, Industry ID, tutor’s name, tutorial day, time and the total word count on the top right side of the cover page of the assignment submitted. Assignments exceeding the 2,000 word limit will be penalised 10% of the total mark for every 100 words over length. But using fewer words won’t necessarily result in a penalty. To support assertions made about the case being critiqued refer to the Required Readings provided in the Unit Outline Program Calendar. Students are strongly advised to refer to a minimum of five relevant and credible sources. Extension Reading information is provided in Blackboard. Video Business Interviews ( Background Questions and Video Business Case ) are available through links in Blackboard. Video Business Interviews will be available from the commencement of semester in Blackboard > Video Business Interviews. The Video Business Case to be critiqued will be announced by Seminar 03. Students are strongly encouraged to review the Background Questions segments for the Video Business Case selected for analysis a number of times. An electronic copy of the assignment needs to be submitted by the Sunday following the week of Seminar 09 in Blackboard as an attachment, via the Turnitin link in Assessments > Video Business Case Report. Assignments may be resubmitted once to Turnitin to overwrite the initial ‘Originality Report’ to modify the ‘Similarity Index’ until the due date for submission.