Business Case Analysis Of AstraZeneca Assignment

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Assignment Task

Introduction that indicates the following.

Research project description

  • Introduction of the core topic
  • Introduction of company (case study and how that links to the research)
  • Outline of research you’re undertaking
  • Research goals
  • Basic methodology -Secondary research
  • Quantitative or quantitative research
  • Expected outcomes

Research rationale

  • The benefits of the core topic in relation to the effect
  • The background and issues of your proposed research (how you came to be interested in this subject)
  • Summary of the existing literature in research (identifying where it does and does not provide enlightenment on what you are interested in)
  • Convincing case as to why your research would create valuable and useful knowledge.

Research aim

  • This is the topic you have selected with a bit of extension. Research aims are usually written in broad terms in one or two-line sentences (Research topic/title)
  • It sets out what you hope to achieve at the end of the project 

Research Questions

  1. Explain what problems or issues you wish to explore?

  2. Explain why you wish to explore them?

  3. What is the impact on the business operation of AstraZeneca due to digitalization?

  4. How digitalization has influenced the business operations of AstraZeneca?

  5. What is the sustainability of changes in the long run of the business operations in AstraZeneca?

  6. What are the recommended strategies to improve digitalisation in business operations in AstraZeneca?

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