Business Model Canvas - Strategic Tool - External and Internal Operating Environments - Management Assignment Help

Assignment Task :

The business model canvas (BMC) as a strategic tool and how dynamic capabilities can help an organisation to optimise each aspect of the BMC.

In your essay, you need to make reference to the elements of the BMC and the following strategic management aspects:

(1)  The strategic management process: how it is defined and what is involved in it;

(2) The external and internal operating environments, and how information obtained by studying these environments is used to set strategic direction. A part of the internal environment is also risk, governance and compliance. Report on how that helps to set strategic direction.

(3)  The most important aspect of the internal environment is the dynamic capabilities. These are the human capabilities that will help the organisation optimise its BMC and use it to create a sustainable competitive advantage. It must come out very clearly in your arguments.

(4)  Analyse Porter’s (1980) three generic strategies, the risks and benefits of each. (5)  Analysed the grand strategies related to each generic strategy.

You don’t need to analyse any particular company, but you are welcome to make use of company examples. If you want to write about the company where you work, you may do that, and you can discuss your company within the industry it operates.

This assignment is very loosely defined and non-prescriptive. For example, where you are required to discuss the internal environment, you can decide on what aspects you want to include that will strengthen your argument.

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