Highlights
Case Study – Analysis
Task summary
You will use the knowledge provided so far in this unit to examine and analyse the reading on the following page ("How the meaning of digital transformation has evolved"). You will write a short essay that examines organisational failures in using digital technologies and responds to two questions.
In completing this case study, you are expected to draw upon broader knowledge gained in your studies to this point. Including references to other readings to support and contextualise your opinion is required.
Task description
In the following reading, Tom Puthiyamadam addresses the profound technological changes of the last decade and outlines how these changes have affected major companies. However, the author also notes the failures and inadequacies of major companies to fully comprehend and adapt to the most recent technological developments.
Write a short essay that responds to the following two questions.
What are some of these failures that the author identifies?
How will this lack of technological adaptability affect the future viability of companies?
Ensure that in your essay that you demonstrate engagement with unit content to date or broader readings to support your analysis
Case Study 2
Task summary
You will use what you have learned so far in this unit and this reading (Pech, 2016) to compare and contrast one successful company and one unsuccessful company in terms of the relationship between entrepreneurship, innovation, and design. In doing so you will write a short essay (no more than 500 words) that will be marked using the criteria in this rubric. In completing this case study, you are expected to draw upon broader knowledge gained in your studies to this point. Including references to other readings to support and contextualise your opinion is required.
Task description
In the attached article - Achieving the innovative edge in technology, engineering Design, and Entrepreneurship - Robert Pech outlines the interconnected relationship of entrepreneurship, innovation and design. Moreover, the author describes the cyclical connection between innovation, product design and market viability. Innovative ideas become commercially successful when they are continually re-worked and re-designed. Products are improved and their market value increased when companies respond to user feedback and experiment with product adjustments and upgrades.
Case Study 3
Task summary
You will use the knowledge provided so far in this unit to examine and analyse the reading on the following page (Kotter, 2007). You will write a short essay that examines the types of errors made when implementing change and associated solutions. In completing this case study, you are expected to draw upon broader knowledge gained in your studies to this point. Including references to other readings to support and contextualise your opinion is required.
Task description
In the following reading Why Transformation Efforts Fail, John Kotter addresses the imperatives of organisational change and identifies some of the challenges that managers face in implementing necessary change. Kotter outlines eight errors of change management that lead to the failure of new visions in organisations. You will read Kotter (2007) and write a short essay (no more than 500 words) that describes each of the eight errors of change management and provides one solution to each error that managers can use to avoid the common failures of institutional change.
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