BUSS701: Bachelor of Business - Co-operative Education - Marketing Assignment Help

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Assignment task:

Overview 

The Learning Plan is part of the academic program of work you are required to complete for Co-operative Education. 
It is designed to ensure that you have goals and objectives planned for what you want to achieve from your Co-operative Education Placement and to provide you with a solid foundation for the rest of the academic program.  
Please note that throughout your Learning Plan you must: 
Apply concepts, models, frameworks, theories and/or technical competencies from your major, and other areas of study   
Use authoritative sources
Provide in-text references in APA (6th ed.)
Include a Reference List with the full reference (APA 6th ed.)
Throughout Co-operative Education you will be focusing on how you are achieving the BBus Learning Goals set out below:
Learning Goal 1:Be self-directed, reflective learners
Learning Goal 2:Be knowledgeable in their major field(s) of study
Learning Goal 3:Be critical enquirers and creative problem solvers
Learning Goal 4:Be able to make business decisions that take into account social, ethical, environmental and global dimensions
Learning Goal 5:Be able to work effectively with others
Learning Goal 6:Be effective communicators 
Learning Goal 7:Be connected to the business
The Learning Plan is the first stage of the assessment program that culminates in an Oral Brief and Final Report.  In the Co-operative Education assessments, you will critically reflect on, analyze and evaluate your development throughout the Co-operative Education Placement, and work on a topic that will form the basis of your Co-operative Education Final Report.

A.Your Co-operative Education Role: being knowledgeable in your major field(s) of study by demonstrating the application of knowledge from your major(s) to your Co-operative Education Placement 
THE TASK: ( BUSS701)

1. Provide a brief overview of (What is the name of the organization, when it was established, who is the main boss, what business is the organization doing, who are the clients, website.
2. Linking knowledge from your major to your tasks: 

  • Briefly discuss each key task that relates to your major(s) from your job description (attach as Appendix 1), and Role, Copy paste from the top, how this role can be related to my major
  • Identify and discuss how a range of specific theories, concepts, models, frameworks and/or technical competencies from your major(s) might apply to each task (Note: You must draw on authoritative sources using in-text citations). concepts for each role, how it relates to the role, define the concept, explain the concept, apply the concept to your role 

3. Discuss the value that your role AND your personal attributes will add to your Organisation. 

B. Your Professional Skills: communicate effectively in professional settings, working effectively with others including intercultural and diverse perspectives.
In this section, you will develop TWO SMART goals to work on during your placement that relate to your generic professional skills. These should link to 

  1. Working productively with others to make constructive contributions
  2. Working with one’s own and other cultures and diverse perspectives in professional settings

These goals will develop:

  • Either a personal strength and/or address a weakness
  • Generic professional skills or capabilities that could be transferred to other roles and workplaces in the future

Your goals should not relate to job-specific technical skills. If you are in a permanent role you may choose different aspects particular to your work situation and career development (discuss with your Workshop Supervisor). 

THE TASK: PREPARATION

In order to prepare for this, you must (see workshop slides):

1. Complete a personality test to identify your personality type. Discuss your personality type and the implications for you and your role as a professional (using in-text citations).

2. Complete your personal SWOT analysis below:

marketing

THE TASK: GOAL ONE
1. Goal ONE: Working productively with others to make constructive contributions 
Chosen Category: _________________

  1. Clearly identify one specific aspect from your chosen category (for further information please refer to the materials on Blackboard and Workshop handout). 
  2. The aspect that I have chosen is ______________.
  3. Comment on why this particular aspect is significant in developing your ability to work effectively with others to make constructive contributions.
  4. Discuss your strength and/or weakness in this specific aspect
  5. Set out your goal in this aspect, in a single statement that meets the SMART criteria and commences: “By the end of my Co-operative Education Placement, I will ______________”

Complete the action plan below:

framework

 

THE TASK: GOAL TWO ( BUSS701)
Goal TWO: Work with one’s own and other cultures and diverse perspectives in professional settings 
Chosen Category: _________________

  1. Clearly identify one specific aspect from your chosen category (for further information please refer to materials on Blackboard and Workshop handout).
  2. The specific aspect I have chosen is ______________. 
  3. Comment on why this particular aspect is significant in working with one’s own and other cultures and diverse perspectives.
  4. Discuss your strength and/or weakness in this specific aspect.
  5. Set out your goal in this aspect, in a single statement that meets the SMART criteria and commences: “By the end of my Co-operative Education Placement, I will ______________”

Complete the action plan below: 
cursus

C. Your Co-operative Education Organisation and the environment it operates in: being critical enquirers and creative problem solvers, being able to make business decisions that take into account social, ethical, environmental and global dimensions and being engaged with the business.
You are required to address all of the points below. You may include further comments or discussion that is relevant. You must integrate relevant concepts, models, frameworks, theories and/or technical competencies (use in-text references) from secondary research and other business disciplines you have studied e.g. Management, to support your discussion.
THE TASK: BUSS701
1. Identify the following

  • Name of Organisation
  • Organization’s core business
  • Industry sector to which they belong

2. Research and Identify three (3) useful key facts for each of the following (using in-text citations) to demonstrate your understanding of your organization and industry sector

  • Your Organisation, and
  • Its industry sector (e.g. size, competitors)

3. The internal environment of your organization 

  • Include a copy of, or produce, an organization chart of your organization, showing your role and briefly discuss where your role fits within the organization. 
  • Drawing on relevant management theory, comment on the advantages and disadvantages of the structure of your organization (Note: You must draw on authoritative sources using in-text citations).
  • Discuss the relevance of this knowledge about the internal environment to an employee.

4. External environment of your organization:

  • Research recent events/ issues discussed in the media (i.e. newspapers, websites, expert blogs, etc.) Choose ONE that relates to your organization and/or industry and discuss what you think the implications of this are for your organization and/or industry sector.
  • Why do you think that as an employee of an organization, it is important that you have knowledge about the external environment of your organization and/or industry sector?

D: Your Topic Developing your skills as a critical enquirer and creative problem solver, being knowledgeable in your major field of study by demonstrating the application of knowledge from your major(s) to your Co-operative Education role, or organization, or industry sector.
Throughout Co-operative Education you will be working on an area of focus, linked to your major and developing a critical inquiry approach of your choice. This MUST be applied either to your role and/or your organization and/or industry sector.
In the Final Report, you will be required to critically analyze and evaluate your chosen topic from your discipline perspective. This topic should develop your discipline knowledge beyond that acquired in your role and your skills as a critical enquirer and creative problem solver. Your Final Report must demonstrate a comprehensive understanding of this topic through research and be applied to either your role and/or industry and/or organization.
Your approach could include:

  • Making some recommendations to solve a current business challenge related to your industry based on secondary research.
  • Analyzing opportunities and challenges and making a judgment about the feasibility of a new or alternate idea relating to your organization or industry sector.
  • Investigating a current business challenge or situation from a fresh perspective and generating novel solutions.

The topic will be researched using academic literature and secondary data.

  • You must not disclose any confidential information from your organization or complete any primary research. 
  • Your work must not have been previously submitted by yourself or another person.
  • All researched information has been acknowledged by using in-text citations in APA 6th ed.

You will make regular submissions in your portfolios to develop your thinking and receive feedback on your progress.
In this Learning Plan, you must list 2-3 ideas for a topic in an area of focus from your discipline perspective and provide a rationale including how this could be applied either to your role and/or your organization and/or industry sector. You may choose to outline your topic as a question. Note: the focus should not be on your organization, but on a discipline related topics for investigation.
THE TASK:

  1. Outline your topic ideas and rationale.
  2. Discuss how your topics could be applied either to your role and/or your organization and/or industry sector.
  3. Outline the research steps that you will follow to investigate your topics.
  4. Provide a list of keywords you will use for an electronic search.

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