CEN207 - Creative Enterprise - Commercial Technological Solution - Report Writing - IT Assignment Help

Assignment Task

Learning Outcomes The Subject Learning Outcomes demonstrated by successful completion of the task below include:
a) Articulate a process that identifies a market gap and addresses it through the development of a commercial technological solution;
b) Describe key characteristics of an entrepreneurial mindset;
c) Collaboratively develop a marketing strategy and financial plan in response to an identified opportunity;
d) Reflect on the collaborative performance of a team in response to an entrepreneurial opportunity.

Task Summary
The goal of this assessment is to develop the business concept and software programme prototype to solve the problems that were identified in Assessment 1. During this Assessment, you will form a group of three to four (3–4) members and write a report and develop a software programme prototype. You will remain in the same group for both Assessments 2 and 3.
Please refer to the Task Instructions (below) for details on how to complete this task.

Context
In continuation to the previous assessment, you will develop a business concept and a software programme prototype to solve the problems you identified in the case study. A business concept is an innovative and a strategic approach to solving problem(s). You will develop a business concept to solve the problems identified in the case study in Assessment 1. You will select the best solution (based on the feedback you received from your learning facilitator on Assessment 1 and discussions with your
group members) and develop the business concept and the software programme prototype based on your chosen solution.

Follow these instructions to complete the report:
1. Your report should include:
a. A statement describing the market gap identified in the case study;
b. A succinct problem statement addressing the problem(s) you are aiming to solve;
c. An outline of the objectives of the chosen technological solution that will be implemented to address these problem(s);
d. An explanation of the proposed technological solution;
e. An explanation of the strategies you will use to implement this technological solution;
f. A discussion of topics, such as the strengths of your business concept and its competitive advantages in the market. To determine the competitive advantages of your business concept, you will have to undertake a competitive analysis;
g. A statement describing your target market and its size. You can support your statements with data, graphs and statistics;
h. A description of the marketing strategy and financial plan that you developed for your proposed technological solution; and
i. A description of the outcome that explains how the implementation of your technological solution will affect the organisation.

2. Your report should adopt the following structure:
a. Title Page: Include the subject code, subject name, student name, student ID and student email address of each group member.
b. Introduction: Define your problem statement, its relevance to the field and the objectives of your proposed solution.
c. Body of the Report: Divide this section into paragraphs. The first line of each paragraph should describe what is going to be discussed in that paragraph. The last line of the paragraph should summarise what has been discussed in that paragraph.

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