Highlights
Your Task
Your task is to create and deliver a recorded presentation showing the reach and practical application of Big Data within a specific business or organisational context. Your presentation should be no longer than 15 minutes in length. The presentation will provide an overview of the business application of Big Data and its uses within the organisation. You should critically evaluate their use/potential use of big data and the impact within the organisation. Include a critical analysis of their practical application of big data and how that has affected their business processes. Using the work collated over the first part of the course and your own research develop an effective and well styled presentation to show the key points. Don’t forget to include an overview of the organisation to give context to the contents of the presentation.
Student Information
Throughout the module you have been undertaking a series of small formative exercises to demonstrate principles and understandings of big data. This first assessment will use these activities to provide a foundation of the understanding demonstrated within the presentation. The presentation could include the following content. Ideas have been included for possible content however this is not an exhausted list and only relevant content should be included:
What is the industry or business? What area do they operate in? How long have they been established? What achievements have they reached?
Which aspects of the business have benefited from the use of big data? How has it changed the workings of the business?
What type of data are they using? Structured or unstructured? Is the data organised? How are they obtaining the data?
How are the business or organisation maximising on the data? What methods are they utilising? What principles are used to maximise the value of the data?
These should be to Harvard standards (not included in work count but should be between 6 and 10 references)
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