Characteristics and Purpose, Strengths, and Weaknesses - Management Assignment Help

Assignment Task

Questions: 
Describe the product or service – what are its characteristics and purpose, strengths, and weaknesses?
Identify key terms and conditions of the product or service and discuss how they affect which consumers can access it or limit how it can be used 
Describe the clients most suited to the product or service and discuss how/why the product or service meets their needs 
Write three (3) sentences demonstrating example ways you would communicate characteristics of the product or service to a customer 
What methods of distribution (how customers can purchase) are appropriate for the product or service and why? 
What promotional strategies are used to make customers aware of and inform them about the product or service? Identify at least two (2). Why do you think those strategies have been considered the most appropriate ones for the product or service?
In the context of your work, what is your role in the marketing or distribution of the product or service? What aspects of the product or service is it most important for you to be knowledgeable about and why? (2 marks
What are relationship marketing, industrial marketing, and social marketing? Which approach/es would be most appropriate for the product or service and why? 
Outline four (4) techniques or strategies you and your organisation could use when advising on the financial product or service
Identify four (4) methods you and your organisation could use to generate ideas for how to marketing or advise on the product or service. What are the benefits and limitation of each 
What process might you and your organisation follow to evaluate and revise its approach to marketing and advising on the product or service. What internal and external stakeholders would you involve and what differing insights would you expect each to contribute?
For each of the following aides, outline its purpose or value to the marketing/advice process, and provide an example of a key message you would include in the resource to help you and others in your organisation market and advise on the product or service:

•         Introductory statements or questions
•         FAQs questions and responses
•         Statements to counter customer objections
•         Testimonials
 

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