Highlights
Comparative essay
Nurses, the nursing profession and the public share a variety of opinions on the characteristics of nursing. There is a significant disparity, although some similarities, in how the public perceives nurses and their characteristics that are portrayed by the mass media in comparison to the views held by nurses and the nursing profession. This essay will critically compare the public's perception of the characteristics of nurses and how the mass media has largely portrayed this negatively and perpetuated stereotypes of their role, while nurses themselves view nursing as a rewarding, knowledgeable and gender-neutral career. It will explore both the public and nursing perceptions relating to the role of nurses, the limited autonomy nurses have in their profession, and the perpetuation of nursing as a career only suited to women. Nurses and the nursing profession are commonly perceived by the public to be an unskilled profession with the characteristic of merely caring for patients. Glerean, Hupli, Talman and Haavisto (2019) describe how nursing applicants considered the main task of nursing to be helping and caring for patients, including lifting patients and helping with daily activities. Preparatory tasks and documentation were also considered an essential content of nurses' work (Glerean et al., 2019). During public healthcare crises, the media assists in developing false public perceptions by emphasising outdated stereotypes of nurses rather than encapsulating the true skill and knowledge they require (Hall & Kashin, 2016). During the Ebola epidemic, nurses were widely depicted as traditional war heroes, with emphasis only on their ability to provide care to patients (Hall & Kashin, 2016). The public believe that the necessary characteristics of a nurse is to only care for a patient due to the images and stereotypes portrayed by the media. The public's perception of a nurse and their role is therefore not always accurate and their complex and important role in healthcare is not always understood.
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