Highlights
Business Process Mapping refers to activities involved in defining what a business entity does, who is responsible, to what standard a business process should be completed, and how the success of a business process can be determined . Based on these premises, students are required to do secondary research, and individually, submit a report about the business process uses in a retail business company covering the following key areas in their analysis:
Critical examination of bottlenecks and the room for improvement thereby increasing effective communication within the business.
Critical Analysis of high-level functions and detailing of related activities.
Critical evaluation of alignment of business processes with strategy and mapping information technology with mission-critical business processes for significant business improvement. In addition, do capture knowledge and work activities of experienced employees in a given organisation.
Discussion of implementation of the most effective business processes and educating and informing all newly promoted employees in any given organisation.
For the given dataset describing operational and sales efforts, determine the best answers to the following questions using any analytical tool including but not limited to MS Excel and Python: Dataset: Divide the customer base into segments and determine the segment and individuals with the highest revenue generating potential.
Determine the gender with the highest revenue potential.
Devise a statistical model:
To predict the spending score of any prospect based on input variables such as gender, age, and annual income.
To inform stakeholders of the most important variables that contribute towards explaining the spending score.
Based on the data analysis above, devise recommendations to optimize existing campaigns to drive revenue in all segments.
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