CMPT641- Learning from Failure – GE Digital Transformation Assignment

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Assignment Task

Part 1: Learning from failure - GE Digital Transformation

In November of 2021, GE announced that in order to survive in the rapidly changing marketplace, the company would spend billions of dollars into a digital strategy. This individual research paper explores General Electric’s Digital Transformation plan and what MBA students can learn from the failure

After listening to the podcast, additional research will be required on the following areas:

  • Review the GE Digital Strategy/Business Strategy
  • Review GE’s 2019, 2020, 2021 Corporate 10-K report and summarize the challenges that GE is facing from suppliers, competitors and the business environment. How to read a 10-K Report: 
  • Identify and review at least five (5) reasons that GE’s Digital Transformation plan and/or execution fail.

The paper will contain the following

1) Selecting any one reason from your research as to why GE’s Digital Transformation plan and/or execution failed and for each of the two reasons:

  • Provide a plan for the reason of failure that might bring success. The plan must include clear connection to people (internal and external), estimate costs, estimate time, estimate resources. The estimates must be plausible.
  • How is success measured in your plan? Justify your success metrics.
  • The plan and success measurements must be based on business models , system models, or other academic models. 

2) A section that describes what your learned from GE’s Digital Transformation failure. In your opinion what is the main cause for failure. Justify your opinion and ensure that the reason is connected back to Digital Transformation change.

Part 2: Video on Plans for Delivering GE Digital Transformation

Instructions: From your paper, you designed various plans to specific failures of GE’s Digital Transformation. This presentation, you will:

  • Role play that you are an senior manager who has to present these plans to Senior Leadership (CEO, CIO, VPs). Think about how you might need to deliver such a presentation. What will be your tone, style, approach, dress code?
  • Using your plans from your paper, prepare a maximum of 12 slides (not including the title slide or reference slide, or Q&A/Thank you Slide) to present your plan of action. Be sure to emphasize why you think your plan will work.

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