Highlights
Part 1: Learning from failure - GE Digital Transformation
In November of 2021, GE announced that in order to survive in the rapidly changing marketplace, the company would spend billions of dollars into a digital strategy. This individual research paper explores General Electric’s Digital Transformation plan and what MBA students can learn from the failure
After listening to the podcast, additional research will be required on the following areas:
The paper will contain the following
1) Selecting any one reason from your research as to why GE’s Digital Transformation plan and/or execution failed and for each of the two reasons:
2) A section that describes what your learned from GE’s Digital Transformation failure. In your opinion what is the main cause for failure. Justify your opinion and ensure that the reason is connected back to Digital Transformation change.
Part 2: Video on Plans for Delivering GE Digital Transformation
Instructions: From your paper, you designed various plans to specific failures of GE’s Digital Transformation. This presentation, you will:
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