Communication strategy development

Assignment Task

Task

Choose a community service project. Develop a PowerPoint and deliver a 15-min group presentation based on this project. In your presentation, you need to include and demonstrate the following tasks:

a) Develop an appropriate and effective, detailed communication strategy suitable for this project. Detailing the history, format and structure of the project and presenting it in a digital/electronic format.

b) You must use at least one form of digital/electronic media.

c) You need to identify the specific community sector and groups involved and the impact on these groups.

d) Your communication strategy must inform clients / participants and staff as to the details of the project.

e) You need to clearly identify internal and external information needs. Internal: With-in the organization (work meetings and power point presentations External: research ABS, Crime Stats, Refer 2017

f) You need to conduct a SWOT analysis and report back.

g) Clearly identify the ethical and legal obligations involved in the project. Privacy, confidentiality, respect, consent, freedom to choose, record keeping.

h) Identify financial implications including budgeting and return on investment.

i) Discuss specific communication strategies you may need to use for specific CALD or other community groups in your study. Culturally & linguistically diverse

j) Outline the community networks you used to develop and complete the project. Bankstown Tafe, Canterbury City Council, Services, Westir & Volunteers

k) Provide a flowchart of media and other communication strategies used. Pathway channels, what are the steps to process, you need to gather all information etc.

l) Develop and provide a suitable form of feedback and analyse /collate the results

m) Present the communication strategy in an electronic format.

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