Cost Benefit Analyses - Improvement Theories - Management Assignment Help

Assignment Task :

Short Answer Questions
Question 1
Explain Cost–benefit analyses and how it might apply in a workplace. 
 

Question 2
Explain creativity and innovation theories and concepts and how it might apply in a workplace. 
 

Question 3
Explain organisational learning principles.
 

Question 4
Quality management and continuous improvement theories.
 

Question 5
Explain risk management and how it might apply in a workplace. 
 

Question 6
Explain sustainability practices and how it might apply in a workplace. 
 

Case Study
You work for ABC Company.  You have created a very good internet shopping website for your customers who can pick their products online, put them in the cart and pay online. However, you still use manual monitoring system to identify how many product views and website visitors every day. Your website software could only help you collect total number of views of each webpage, and you need to manually type these figures on spreadsheets and create some tables to analysis those figures by yourself. There are lots of potential problems. For example, time consuming, there are administrative errors, you could not segment customers and identify who are new customers. 
You want to choose one CRM system in order to receive and track leads then turn them into paying customers. Your business strategy is very simple which is ‘give customers what they want, stay connected and get paid’.

According to your own research and you know that there are some popular products on the market and they do not cost much. For example, Zoho CRM, Sugar CRM etc. You can search these companies online and help you to understand more about how a CRM system to improve customer engagement. 
1. Make an appointment with your assessor to do a role play. Your assessor will act as a CRM specialist and you need to: 

• Identify your company’s needs and requirement 
• identify how can a CRM system help you to solve your current issue and make improvement on your existing system
• identify what system is suitable to your company and explain why. If your budget is tight and you only can spend less than $2000 per month to make the improvement. You can use the table below to help you to evaluate the new system. Please note that the table is a guide only, you need to write your own answers for the system evaluation. 

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