Highlights
Task:
Question 1a; Evaluate the Creation and Discovery contexts of entrepreneurial opportunities.
Explain/define entrepreneurial opportunities
Explain/define opportunity creation and opportunity discovery
Discuss the similarities between opportunity creation and opportunity discovery e.g. both creation and discovery arise from competitive market imperfections (you can give examples of market imperfections); both creation and discovery undergo evaluation and exploitation process; creation and discovery may have similar dimensions and drivers when developing the opportunity business model etc (you can give examples of these dimensions and drivers)
Discuss the differences between opportunity creation and discovery e.g.
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