Customer Density and Demographics - Attractiveness of the Location - Business Assignment Help

Assignment Task :

Problem 1 Location of business is one of the crucial decisions that operations manager need to consider carefully. Consider you are proposing to develop a new business or expand an existing business in New Zealand. Assume that you are the operations manager of the business. Your task is to evaluate the location strategy and prepare a report. Consider two different locations in New Zealand, with one being in the South Island and the other being in the North Island and compare suitability of your chosen location and complete following tasks.

a. Introduce your business (i.e., Product/service, target market, industry in which your business operates) either you are setting up a new business or using an existing company/business.

b. You would need to conduct research on two potential locations (e.g., two cities In New Zealand - one In North Island and one in South Island) and to find relevant information In regard to the following FOUR criteria:

I) cost and availability of labour

II) customer density and demographics

III) market demand of the goods/services,

iv) attractiveness of the location (e.g., tax, culture, climate). Justify with data/information and explain briefly why and how these factors are relevant to your daricinn

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