Highlights
Learning Outcomes :
LO 01 Explain the different types of organisations, including their size and scope.
LO 02 Demonstrate the interrelationship of the various functions within an organisation and how they link to organisational structure.
LO 03 Use contemporary examples to demonstrate both the positive and negative influence/impact the macro environment has on business operations.
LO 04 Determine the internal strengths and weaknesses of specific businesses and explain their interrelationship with external macro factors.
Scenario
Choose any organisation of your choice. The organization can be any Manufacturing or Service based entity where you are either currently working of have worked previously. You can also choose any global organization- Public/Private/Government which has its presence in the UAE. You are to assume the role of a Junior Business Analyst in your chosen organisation. Prepare and submit a report for the chosen organization in light of the EXPO 2020 in the following suggested format; by first
1. Introduction
Refer to academic sources to define and explain comprehensively the purpose of a public, a private and a voluntary organisation. Explain the different types of organizations’ legal structures along with different organizational sizes. Briefly analyse how the structure, size and scope of organizations link to the business objectives, products and services offered.
2. Company Specifications
2.1. Company Profile
Introduce your chosen organisation, by giving out the background details of the organisation, the products and services they offer, the size and scope of the organisation, their vision, mission and business objectives, the organisational and legal structure, including information about their stakeholders and competitors.
2.2. Analysis
Use and refer to the organisational structure chart of the chosen organisation. Explain the relationship between the organization’s functions and how they link to the organisational objectives and structure. Analyse the advantages and disadvantages of interrelationships between different organisational functions in your chosen organisation, and the impact it has on the structure of the organisation.
2.3. Comparison and Contrast with another business set up
Thereafter, choose a government/public/voluntary company and critically analyse the differences observed with those of your chosen organisation by understanding its business structure and its interrelationship on different organisational functions.
3. Environmental Analysis
3.1. Macro Environmental Analysis
Apply the PESTLE model to support the detailed analysis of the macro environmental impact. Identify the positive and negative impacts the macro environment has upon your chosen company’s business operations, by giving out suitable examples.
3.2. Micro Environmental Analysis
Appropriately use and apply the SWOT model to conduct an internal analysis of the strengths and weaknesses of the chosen organization.
4. Critical Evaluation, Conclusion and Recommendations
Explain how the outcomes of the PESTLE and SWOT interrelate with each other and critically evaluate the impact on the business objectives and how they influence decision making in the chosen organization. Based on the critical evaluation, recommend changes which would help out the company further, in pursuit of their business objectives and decision making in light of EXPO 2020.
The submission on the LMS is in the form of an individual written report. This should be written in a concise, formal business style using single spacing and font size 12. You are required to make use of headings, paragraphs and subsections as appropriate, and all work must be supported with research and referenced using the Harvard referencing system. Please also provide a bibliography using the Harvard Referencing System. The recommended word limit is 5,000–6,000 words, although you will not be penalized for exceeding the total word limit.
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