Design Thinking for Business Model Project Assignment

Assignment Task

Developing Workable Ideas

Design Thinking, Process of design thinking, Brainstorming, COCD box, Customer Journey Map, Empathy Map, Journey of emotions, problem Paradox, Role Play, Story board, 5 Why, Group Discussion.

Basics of Business Model Canvas & Market Feasibility

Business Model Canvas, Economic cycles, Types of Innovation, Sources of Innovation and Problem Solution fit. Product Market fit, Marketing Research, Competitor Analysis, Overall Market analysis, and Product positioning. Mind Map, Resource Optimization, Building Strategy.

Financial Feasibility Analysis

Industry analysis. Porter's approach to industry analysis. Pitch deck, Venture Capital Fundamentals, Crowd Funding, Investor Loans, Factoring, Angel Investors, Boot Strapping, Networking, Exit Strategy for VC, Stock Buy back, Rounds of Funding, Unicorns. Product design, Process design, Location of facilities, Make or Buy decision, PERT and CPM, Break Even Analysis, Operation Plan.

Production and Operation Feasibility

Business Plan Fundamentals, Corporate Social Responsibility, Intellectual Property rights, Patent, Copyright, Trademarks, Presenting a Business Plan, Legal aspects of Startup, Scaling, Franchising,, Failure of Startups. Five MODULES with correction POWERPOINT.

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