Develop Digital Marketing Strategies and Plan For a Organization - Management Assignment Help

Assignment Task

This assignment is to develop digital marketing strategies and plans for an organization in real life. Your open book test questions will be related to the following enterprises that need your support to expand their online presence and improve their connection to customers:
 

You will be required to answer any three of the following questions/tasks:

• Present a social media plan for one of the companies mentioned above (max 1,000 words). The plan should include minimum 3 objectives, 5 activities and 5 key performance indicators. Explain how the company will meet the
  objectives.
• Present a digital advertising plan for one of the companies mentioned above (max 1,000 words). The plan should include minimum 3 objectives, 5 activities and 5 key performance indicators. Explain how the company will meet the objectives.
• Present 5 activities that can help one of the above mentioned companies to significantly improve their website traffic. Explain the implications on their business by using at least 5 key performance indicators (max 1,000 words).
• Present 5 activities that can improve the customer conversion rate for one of the companies mentioned above. Use at least 5 key performance indicators and explain the effect on their business (max 1,000 words).
• Present 5 activities that can facilitate mobile user acquisition for one of the above mentioned companies. Use at least 5 key performance indicators and explain the effect on their business (max 1,000 words).

Each answer must not exceed 1.000 words..

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