Development of Digital Business Strategy - Report Writing - Business Assignment Help

Assignment Task:

Learning outcomes assessed:

LO1: Evaluate issues relevant to the development, implementation and evaluation of successful strategies for business performance, in particular, e-business strategies

LO2: Critically appraise the challenges faced by managers in the development and deployment of strategy for enhancing business performance

LO3: Critically analyse how business prepare effectively for the future, transforming strategies into plans, plans into actions, and actions into results, and apply a range of alternative models and tools in environmental analysis and performance measurements for competitive advantage

LO4: Successfully deploy relevant critical, analytical and academic skills in an extended piece of writing related to management information systems Choose Company/Organisation

Each of the students is required to select a company/organisation before teaching week 4 the teaching/learning session. Through small group exercises and discussions, students are required to work together to evaluate their proposed companies/organisations in relation to the requirements of the assignment. 

Some suggestions on the company/organisation include: 

• A retail chain;

• A manufacturer; 

• A public sector organisation; 

• The company/organisation that you work for; etc.

Synopsis

Based on the selected company/organisation, each of the students is required to produce a 2-page synopsis – particularly related to the current practice of the digital business strategy of the company/organisation. Students can expect to benefit from formative feedback from your tutor/s and peers within the class. Ideas, comments and thoughts shared can be used by students to further improve their understanding about the topic and prepare for the subsequent pieces of works. 

Individual Report

Each of the students is required to produce a research report of 4,5000 words to address the following areas. Students are strongly encouraged to utilise relevant theories/concepts/tools/ techniques, showing distinctive, independent and critical thinking. 

1. Digital technologies such as big data analytics and artificial intelligence are now considered key sources of competitive advantage. Critically evaluate your chosen company/organisation’s current digital adoption; based upon to develop an effective digital business strategy that may be implemented to increase competitiveness. Discussions and applications of strategic analytical tools are expected in this part of the report.

2. Critically appraise how the chosen company/organisation manages its business performance. Within this part of submission, critical discussions of the business performance management tools are required. A list of the key performance indicators (KPIs) to measure its performance should also be provided. 

3. Critically evaluate the big data technology, indicating how this technology could be exploited by the company in order to enhance its business performance.

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