DM5562 - Strategic Design Management - Strategic planning - Entrepreneurial Thinking - Management Assignment Help

Assessment Task:

DM5562 - Strategic Design Management - Strategic planning - Entrepreneurial Thinking - Management Assignment Help

The Brief
Over the lecture series, you will be introduced to the principles of strategic design management and many useful strategic planning tools. This assignment aims to help you develop critical analysis and strategic planning skills and entrepreneurial thinking. The assignment was designed to support your submission for the RSA Student Design Awards. Please think of it as a branding pitch of your RSA project.

Learning Outcomes
1. Demonstrate a balanced practical understanding and critical awareness of design management and research principles within a contemporary multidisciplinary practice.
2. The ability to critically analyse the semantics, relationships and definitions of design, design management, branding, strategy, innovation, design research, technology and creativity.
3. Demonstrate the ability to evaluate strategic approaches to managing design and design research to improve organisational performance
4. The ability to identify and critically evaluate the elements of and the relationship between the design of products and services, the needs of the market place and the implications of consumer influences.
5. Demonstrate selection of appropriate qualitative and quantitative design management and research tools as a basis for formulating strategies, plans and implementation recommendations within new product or service development.

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