EBU406 - BUS310 - FL2018 - Rehan Massage Center Case Study - e Business Plan - Project Management - Risk Management - Business Assessment Answer

Assessment Task:

EBU406 - BUS310 - FL2018 Rehan Massage Center Case Study Business Assessment Answer

Course Learning Outcomes

• Discuss the benefits of developing a project charter and business plan for e-Business related projects
• Identify resources and business processes for e-Business implementations
• Apply project management skills and knowledge contributing to successful e-Business project
• Understand cost estimation and risk management tools to control and monitor e-business projects

Project Description:

A Rehan Massage Center management is not happy with its commissioned Website to promote the massage centre. The website main intention is to promote the massage centre and increase customer traffic to boost its sales. However, the management felt that their investment in developing the website is detrimental to its business goals without the expected return on its investment. While the service provider engaged to develop the website addressed the centre requirements, the management felt the provider did not do a professional job. According to the centre owner, the website was a rushed job without depth in analysis of the center’s requirements, the design was amateurish, the website user-interface was “cold” not suitable for a typical professional massage center and customers experience in visiting the website is not friendly to let alone attractive.

Your team engaged to conduct a full project lifecycle to address the management concerns. You are expected to execute each phase of the project lifecycle with emphasis on its feasibility study, project charter, decomposed baseline and its respective scheduling, project costs estimation, prototype design (should actual website development is not possible), mitigating project risk and most importantly to document every phase of the project. 

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