Highlights
Sabina Yasmin's screen
(eds Garlin et al. 2018)
Task 1 (ER project)
Evaluation of current innovation
(Apply Ch 1)
Find out two current innovation efforts within your allocated 'Product category' in the Australian marketplace.
It is an Industry Analysis Task.
Innovation means recently launched products or services that new to the market by any 2 companies of the particular Industry (your allocated product category)
✓DO NOT SELECT TWO INNOVATIONS FROM ANY ONE COMPANY, one from Toyota, one from tesla; or Honda/Mazda or Honda/Ford; Toyota/Ford.
and Manets
✓Innovation 1: Launched by which company and when (time and must within last 5 years) ✓ Apply chapter: 1 The what is the aspect of this innovation, source of this innovation; type of the innovation and Dimensions of innovation( apply 4Ps of innovation) Innovation 2: Launched by which company and when (time and must within last 5 years) Apply chapter: 1 The what is the aspect of this innovation, source of this innovation; type of the innovation and Dimensions of innovation( apply 4Ps of innovation) Concluding remarks: compare and contrasts whether these two innovations are successful or unsuccessful: Justified your claim.
Do not forget about in-text citations: Your textbook is the greatest source to acknowledge for theory.
WILEY
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