Ethics Assignment - Marketing Ethics and Law - Financial Impact Of Ethical Issues - Marketing Assignment Help

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 Marketing Ethics and Law - Financial Impact Of Ethical Issues - Marketing Assignment Help 
Assignment Task:

Writing an Effective Ethics Analysis Assignment – Phase 1

Written business plans and documents are a necessary tool for every business organization in Canada that strives to work in an organized and effective manner.

You will need to form a group to work on this assignment. Once chosen your group members can then choose an ethical topic to investigate and analyze. You must pick a real example of an ethical dilemma that took place in Canada or the US. You will then describe and examine the ethical conduct of each of the key stakeholders that are involved in the case. You must have your instructor’s approval prior to starting the assignment.

You should engage in some discussion among your group members to determine where everyone’s interest might lay as there is a wide area of issues and topics to consider in an assignment of this nature. The larger a firm is and the more high-profile the ethical issue involved, the greater the likelihood you will be able to find a sufficient amount of information on the topic.

 

Define the ethical issue/problem:

Describe in detail what happened. What is the issue being faced by the company? Use different sources to gather your data and lay out the facts of the case in as unbiased a manner as possible. This may require that you reference a number of sources in order to ensure you have information that is not skewed towards one party or another. What is important is to try to attain a balanced view of what actually happened. Try to avoid a re-telling of the issue from the standpoint of just one of the firms involved. Which ethical theories and concepts can be used to describe the situation?

 

Writing an Effective Ethics Analysis Assignment – Phase 2

Written business plans and documents are a necessary tool for every business organization in Canada that strives to work in an organized and effective manner.

Structure the work within the group so that each member of your team is assigned one or more sections of the assignment in an effort to spread the work out as evenly as possible among the group members. The point here is to ensure that each group member has something meaningful to do. NOTE: The entire group should discuss and agree on the recommendations in advance even if only one of you is responsible for writing and presenting this section.

The format for this assignment is outlined below:

 

Quantitative Analysis:

To the extent possible you should determine the financial impact of the ethical issue you are examining the organization in question. Were the financial results on their income statement, balance sheet or statement of cash flows affected significantly in either a positive or negative way? Was there an impact on their market share or their share price? Was there a major fine involved as a result of the ethical issue in question? What were the longer-term financial implications of the ethical event? Complete the work for this section in an Excel spreadsheet if possible.

 

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