Highlights
Task Purpose
The purpose of Assessment Task 3 is to have students undertake a strategic analysis that demonstrates an understanding of strategic principles and the application of strategic methods of analysis.
The task will be assessed within the following sub-tasks:
1.Background to the study
2.An analysis describing the external environment in which the organization operates;
3.A discussion of the latest and most public venture in which the organization is involved;
4.An explanation of the barriers to entry for the organization in this venture;
5.An analysis comprising your considered position regarding the potential for the success of this venture.
General rules:
Engagement with the Body of Knowledge must be demonstrated:
1. There must be at least one relevant reference from a peer-reviewed journal article per 150 words, with a minimum requirement of 8 references;
2.No article may be referenced more than twice;
3. The subject textbook must be referenced at least twice.
Topic
Discuss Facebook's current strategic positioning and its proposed venture into crypto-currency. In your discussion, explain the barriers to entry Facebook will encounter.
Structure
You are to provide in approximately 1200 words (+/- 10%):
1.An introduction and background to the study;
2.A section titled - Facebook External Environment;
3.A section titled – Crypto-Currency Strategic Intent;
4.A section titled – Crypto-Currency Barriers to Entry;
5.The conclusion to the study
6.Bibliography
The bibliography, title page, and any diagrams or models are not considered within the word count for this item.
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