Factors Affecting Competitive Business Structures Assignment

Assignment Task 

Consider real-world example (or case study) that is a discrete part of a company’s / organisation’s business or a business with which you are familiar (or one you can research at the required level) i.e., a particular product or service and / or customer segment and hence…Provide an economic analysis of the major factors affecting the competitive structure for your chosen product / service

Individual work.

You are going to write a report of 2,000 words, which regardless the type of presentation you are going to lead, it should address the following questions

Describe both the company/organisation their product/service or customer segment, and the motivation(s) for your choice.

• Present the economic theory (or theories) that you cover
• Provide an example to illustrate one main argument
• Conclusion

Tips: For both your Individual Executive Report and Group Presentation, for the extra source you can look at the scholars who have adopted/follow the same theory of your choice.

Note: All material (academic and other) that you cite should be properly referenced in the text and in the reference list (Harvard style) at the end of your report. Correct referencing is important, and you must adopt the Harvard referencing style. To quote facts, figures, theories, and theorems without accrediting their original source is an academic malpractice as well as being plagiarism. Direct quotations and results must be footnoted stating the author, publication or book, date and page or table number. If you rework published data or use it as the basis of your own calculations, you must identify the source in the same way. If you paraphrase the arguments or theories of other people, you should again acknowledge the source in a footnote. Footnotes should be listed at bottom of the page it refers to.

Notice that the word limit should be treated as a maximum as succinctness is required. Over this length assignments will be penalised by a 10-mark deduction for each 200 words over the limit (pro-rata). Please mark a word count on your finished script. You may wish to use relevant appendix materials and diagrams.

No text should be copied from other published sources (including the web) without full referencing and acknowledge since this contravenes the University’s policy on plagiarism.

Coursework Marking Rubric

One of the main aims of this module is to equip students with an understanding of concepts on business and economics models applied to the industry. These two assignments seek to give students an opportunity to demonstrate their understanding of specific topics.

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