Highlights
In your report you could explore the different benefits and drawbacks of entry strategies such as Acquisitions, Joint Ventures and Foreign Subsidiaries. Which of these is most likely to work in the case of China, and why? Optional here is a short PESTEL analysis.
Examine the cultural context for China. What steps your company needs to take to succeed with partners, customers and employees in that cultural and social space? Which opportunities and which dangers do you foresee and how should your company protect itself against these?
Your report should be presented in a management report format covering the following key elements:
Executive summary
Introduction (setting out the scope of your work),
Main body, and,
Conclusion
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